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The 90 second conversion funnel

From time to time we will be featuring guest blog posts from our customers who have an interesting story to tell, or a useful nugget of information to pass on. First up we have Alex Gartland of, a healthy … Continued
Trends to watch

What digital trends will you be…

There’s no question that 2015 was dominated by one trend: mobile. It was the year when mobile search overtook desktop search in 10 countries, including the US and Japan. And Google introduced an update that rewards mobile-friendly websites in its … Continued

Charity mobile apps: what you need…

Mobile apps can help to boost donations, fundraising and volunteering activities, and can develop a new channel to keep your supporters engaged with your charity?.  Managing a non-profit in Ireland requires a lot of dedication and hard work, whether it … Continued

What does IoT mean for the…

For many industry watchers there is a good deal of marketing hype behind the ‘Internet of Things’. I wanted to peel that marketing hype back and outline examples illustrating the value for the citizen behind the buzz-word bingo. The EU … Continued

How to use Facebook to drive sales

Small businesses are flocking to Facebook, taking advantage of its massive user base to create an effective online channel for their business. But what’s the best way to use Facebook to drive business sales and build brand awareness? First, let’s … Continued

The Top Five Free Online Digital…

Digital marketing is playing a larger role than ever in businesses’ marketing strategies, and in some cases it’s proving more effective than traditional marketing. This trend has not gone unnoticed by businesses who are constantly investigating how they can better … Continued

The Digital Reality

During 2014, e-commerce spending in Ireland increased by 30% to almost €5.6 billion, according to Visa. Breaking it down, Irish consumers spent €3.8 million online every minute on an average day. But there’s a problem: of those online purchases, a … Continued

Five e-commerce myths

Every company who wants to sell online needs to start in the same place: developing their e-commerce website. In the first of a three-part blog series, Jim Cassidy of Isobar debunks five of the common myths about setting up an … Continued

It pays to be social

Social media can be overwhelming. There are so many different platforms, from Facebook and Twitter, to Instagram and Snapchat. And there’s so much to think about – how do I start, what do we share, how do we interact with … Continued

Business broadband made simple with our…

One of the great advantages of listening to your customers is understanding the challenges they’re facing and being able to develop solutions that can help make their day-to-day lives easier. Our new broadband bundles, which will be available from 24th … Continued

Data to become a core asset…

We asked our Digital Boost partners what their digital plans are for the coming year. In this blog post, Jim Cassidy of Isobar, Anthony Quigley of Digital Marketing Institute and Anthony Rafferty of Paypal discuss their plans and the trends … Continued

Is your business a social media…

Social media has become an effective channel for Irish businesses to engage with consumers in new ways. At eir Business Solutions, we’re on the lookout for SMEs who are using social media in clever ways. If you, or anyone you … Continued


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