eir Announces New 12 Month Sponsorship Deal with Newstalk Breakfast

News

Newstalk Breakfast is one of Ireland’s most-listened-to morning radio programmes. The programme runs from 6.30am to 10.00am Monday to Friday and features the best analysis and opinions on the mornings top business, news and current affairs stories.

Commenting on the sponsorship, Gary Disley, Marketing Director, eir Business said, “We are delighted to come on board with the Newstalk Breakfast programme. Our business customers are keen followers of the business news agenda and Newstalk Breakfast is a great fit for us as it has a large national business audience. Sponsoring the Breakfast Show provides an ideal opportunity to highlight a variety of eir messages over the course of the programme each weekday and in particular to share details of the many initiatives eir Business has developed to support Irish businesses. The programme is sharp, intelligent and edgy and we are looking forward to working with the Newstalk team”.

Newstalk Chief Executive, Frank Cronin said, “We are delighted to have eir Business as sponsors of our flagship morning programme. eir Business is an excellent sponsorship fit for the show. Newstalk Breakfast with Chris and Norah provide strong news, business and sport delivered in a fresh and engaging way every day”.