Urban Day Spa to benefit from digital prize package worth €10,000 including a free business app

Urban Day Spa to benefit from digital prize package worth €10,000 including a free business app.

Digital Boost

eir Business announces Urban Day Spa in Ringsend as latest Digital Boost winner

eir Business today announced Urban Day Spa as the second winner of Digital Boost for 2013. eir’s Digital Boost competition enables SMEs to ‘boost’ their digital presence with a  package worth €10,000 which includes a free business app, free unlimited eMobile plan for 18 months, a Sony tablet and smartphone as well as mobile marketing and mobile strategy consultations with the Digital Boost expert panel. Urban Day Spa is a luxurious spa conveniently located in Ringsend. The spa provides a wide range of services ranging from speciality massage and beauty treatments to more advanced therapies such as IPL laser therapy and teeth whitening. Urban Day Spa premises host, a relaxation area, state of the art treatment rooms with showers, Haman treatment table and a manicure and pedicure suite. Treatments include Repechage facial and body treatments, Image advance skincare, IPL hair removal and skin rejuvenation.. Commenting on Urban Day Spa’s win, Gary Disley, Marketing Director, eir Business, said: “Digital Boost is all about helping companies big and small to take advantage of the opportunities created by advances in technology.  We are confident that by winning Digital Boost Urban Day Spa’s potential to engage digitally with its community will be maximised. The key feature of this year’s Digital Boost competition is that we will build an app for each winner. An app  will offer Urban Day Spa additional revenue streams through loyalty schemes, push messages for special offers, last minute cancellations and the ability to market to  customers in nearby locations through geo-fencing technology.  The judging panel was particularly impressed with Urban Day Spa’s ideas to monetise “unfilled bookings” and we look forward to helping Urban Day Spa to implement these ideas.” Urban Day Spa was founded by siblings Patricia Lacey and Debbie Devine four years ago. Patricia has a background in accountancy and Debbie has over 20 years’ experience working in the beauty industry. Co-owner of Urban Day Spa, Patricia Lacey, said, “We offer a wide range of treatments from the everyday to the clinic/laser treatment. Our aim is to offer excellent treatments at excellent value. Our business is open seven days a week with late opening on five days.. Digital Boost will be of great benefit to our business because although we do some digital promotions, they do not have the desired effect. We are looking forward to working with the Digital Boost expert panel to bring together our different promotional activities under a simple and efficient app. We have an excellent booking system which includes online booking and we aim to recreate this in app format. The majority of our customers are smartphone users so we must make it as easy as possible for them and we are grateful to eir for helping us to do this.” To enter Digital Boost – go online at digitalboost or download the Digital Boost App from the Apple and Google Play stores